In a sea of seltzers, what makes Basic Hard Seltzer stand out? Well, unlike all those dating app ‘matches’ you’re making during quarantine, this Basic will actually text you back. Printed on the lid of every can is the following phone number; 312.500.6627. Text this number and receive all kinds of information. Follow a series of prompts and get no B.S. replies about everything from getting Basic knowledge dropped on you about upcoming events near you and information around the Basic ambassador program.
Basic Hard Seltzer comes in four simple flavors – Cranberry, Lemon, Cucumber and Pamplemousse (that’s French for grapefruit) and comes in variety 12 packs. The four flavors are modeled after how we take our Basic Vodka and soda; with a splash of grapefruit or cranberry and a squeeze of lemon or cucumber.